Communications & Marketing

With over a decade of communications and marketing experience, Nicole has done it all:

  • Strategic Planning

  • Media Relations

  • Multimedia Storytelling

  • Newsletter Development

  • Social Media Management

  • Website Design & Content

A one-stop shop for universities, small businesses, and nonprofits, Nicole consults on everything from podcast production to creative storytelling to global communications plans. Her clients range from entrepreneurs to tech companies to international NGOs to Stanford University.

Stanford

Strategic Planning

Working with organizations from solo entrepreneurs to the United Nations, Nicole creates strategic marketing and communications plans tailored to individual goals, audiences, and resources.

To protect confidentiality, sample strategic plans are available upon request.

Request Sample Plans

  • This small program within the UN’s International Labour Organization needed to scale with very minimal resources. Nicole built a plan to elevate the handful of pilot programs in Southeast Asia to a global level, focusing on increasing buy-in from internal stakeholders.

  • As its scholars’ research became more news-worthy than it had in decades, FSI needed stronger avenues to reach journalists and policy makers to affect change on a global scale. Nicole built and executed a digital communications plan that, within 3 months, resulted in

    • 440% increase in Medium reads

    • 380% increase in Twitter engagement

    • 100% increase in podcast listens

  • The University of California, Irvine needed to upgrade its outreach to better reflect its status as a top-tier school. Nicole created the university’s multimedia storytelling plan to incorporate more modern audiovisual elements into traditionally written features.

  • "Nicole is an independent thinker who constantly eschewed the status quo in favor of bold ideas and new ways of doing things. I would do just about anything to work with her again.

    -- Ryan Pirkle, Senior Director of Marketing, Jakala

  • "The learning curve was steep, but Nicole approached each new task eager to improve and quickly became an asset to our team."

    -- Beth Duff-Brown, Communications Manager, Stanford Health Policy

  • "Nicole was an incredible resource in helping the College of Health Sciences amplify the work our scientists were doing."

    -- Maurisa Jones-Straley, Brand & Marketing Strategist

  • "Nicole brings authenticity, warmth, and honesty to every conversation, making audiences immediately connect with her."

    Tiyon L. Simpson, Personal Brand & Marketing Coach

Multimedia Storytelling

Sample stories that incorporate writing, audio, and visual elements

Amir Zaki, a middle-aged bald man, holds a camera against a black background
Two women walk in Seoul with a South Korean flag over their heads
Adult student carries small Guatemalan girl wearing red Stanford t-shirt

Portfolio Samples

"Writing" across a middle-aged man with hands crossed in front of his chin
Two men speak on a stage. UN Secretary General Kofi Annan speaks to the camera.
"Newsletters" over a black background with images of letters opening above and below the text
"Videography" over a group of international policy students, being talked to by Kathleen Stephens, an aging woman in a yellow jacket and the former US ambassador to South Korea
"Social Media" over a black background with social media icons clustered in the upper left and lower right corners
"Podcast" written over a microphone and headphones over a black background